WEEK 4- Hubspot- Amplifying your Content with Social Media.

For this week I learned that the best way to attract people to see your website is by using social media because according to hubspot, 74% of marketers saw an increase in traffic after spending just 6 hours per week on social media. The use of social media is important because it can help you to convert simple visitors into leads.

Social media has 5 practices that are important to have in mind, and they are:
1-Optimize your profile
2-Personas: who are they?
3-Build reach
4-Customize your content to reach platform
5- Analyze to refine

Finally, is indispensable to include keywords on your profiles because that will help potential customers to find your profile faster through a search engine.Also, remember always to posts things that will not have any negative effects on the searchers because that will help you to establish a long term relationship with them.